One of my projects for this semester has been completed as of today! I won’t officially present everything for another week or so, but I wanted to share the results. These posters will be hung up in an art gallery setting for our class with Ford. I will be inserting the poster’s text below after a few close up shots of the photographs. Enjoy!
I’ve been off on blogging for the past few days. This week I had my birthday, and everything with school and life seemed to happen all at once. It’s funny how that always tends to happen. Regardless, during my time away yesterday, a new technology was dropped. And it’s changing everything.
I’m not even trying to be dramatic here. I’m actually emphasizing the importance of this new development to its fullest capacity. The tech company NVIDIA has launched an Artificial Intelligence (AI) software that takes simple abstract art, and creates images from nothing. Now, obviously the images are composited from somewhere, but the craziest thing about it, is that the technology only references the internet image collections. The actual creation of the imagery is done through its own pixel distribution – AI is now creating the way an artist would.
Everyone has been concerned about robots and AI taking over the mundane jobs of the economy (truck-driving, food prep, delivery, healthcare, etc.), but what we all thought was untouchable are the creative fields. Art and Design has always been held at a prestigious level throughout history. Not everyone can be creative, so that innate talent is hard to come by. We’ve seen an increase in the amount of jobs that are being created in the art world, and the stress being placed on the creator’s importance in all aspects of business.
So, this new technology seems to be upsetting all of our preconceived notions regarding AI’s lack of sensitivity to art. Here’s a short video that briefly describes and demonstrates its abilities:
As a designer, this is unbelievably fascinating. I don’t know anything about coding, but I can only image the amount of time and craft that has been put into this programming. However, when the VP, Bryan Catanzaro speaks about “everyone becoming an artist,” I start to become wary. He states right after that, that he hopes this technology will actually aid artists and designers in their new creations. I don’t know how I feel about this just yet. Sure, it’s a program created by artists, for artists. But where does this technology stop? Will AI eventually make the artist obsolete? I don’t think so; but it’s difficult to understand just how soon this program could eat up photographers, digital painters, etc.
I was naive to think the creative fields would remain untouched by such a technology. The future is upon us, and it’s becoming even more difficult to predict.
I am currently working with Ford in a studio of mine this semester. I had posted about the overview of the class in January, and in that post, I mentioned I would update with progress reports if something interesting occurred. Well, I’m here today, sharing a snippet of my process and some good news!
My goal for the semester is to create a color palette to inspire Ford for the renovations that will occur over the next few years at their new Corktown, Detroit campus. One of the ideas that has permeated the conversations over the last few months, has been Ford’s desire to fully integrate within the existing community. More often than not, when a large company is creating a new campus, the plans are structured around a self-sufficient and free-standing area that is almost completely separate from its surroundings – whether that be residential or industrial.
Ford’s extensive and progressive goals are to create a campus – one of those buildings being the famous Michigan Central Station – that fit homogeneously within the Corktown landscape. One of the most inspiring things I’ve personally observed throughout this landscape, is the unique color palette. It is so unique, lively, and the colors permeate almost every inch of the community. My personal project and goal is to create a comprehensive Color Catalog throughout Corktown by compiling photographs from the area. All photos will be taken by myself – within the train station, and the neighboring streets. I’ve inserted a few from today’s shoot above and below. As you can see, the rusty oranges and warm tans, complemented by the minty greens and hazy blues, are already starting to pattern themselves out.
A color palette proposal will be created by color sampling from this catalog I’m compiling. My goal is to help give inspiration to Ford for upcoming projects so that the renovations directly assimilate colors from the community into the campus. Here is a piece of inspiration I found from a fellow student of mine. He directly sought out green in the Detroit area and created swatches that could then be used for the project’s final:
My goal is slightly different – I want to see what comes out of the cataloged photos. Instead of directly seeking out a specific hue, my mission is to shoot as many photos of color in the area as possible, and see what trends form by themselves. Especially in the light of these new renovations, the last thing I want to do is force my own voice, perspective, or motive onto the catalog. The colors will speak for themselves.
As Ford tries to integrate their campus within Corktown, incorporating the existing neighborhood colors into new buildings will help establish a more seamless and culture-appropriate approach. I received great feedback for my proposal during our pitch meetings today, and I hope my project fulfills a gap I think is currently missing in this new age of the Corktown landscape. Color is such a driving force within cities and communities and I am extremely excited about the prospects. Will update as more surfaces!
I came upon this video earlier this week. It’s been saved in my YouTube Watch Later list because I wanted to remind myself to plug it here.
I won’t be able to eloquently describe what happens in the video, so I beg you to watch it so I don’t have to embarrass myself. I love science – physics was my most hated, but also one of my most loved classes in high school – but going to art school, I rarely get the chance to dabble in other subjects. Being a Color, Materials, and Finishes student though, I’m able to bring certain projects into the realm of science once in a while. A recent project I did revolved around military grade ballistic materials.
That doesn’t have anything to do with the video above, but delving into informative, dense material outside of art, I end up being involved in some of the most interesting projects ever. So, when I end up seeing other art based projects supported by math or science, I get a little geeked out. If you watch the video project above, you’ll understand how awesome this blending is. Art is something that is always interactive. Whether you’re immersed in a physical gallery, or merely looking at images online, it’s how you see and experience art that makes it so special. The science in this video makes the art even more intriguing and charismatic.
I’m not a great photographer, but my younger sister is studying it at college right now, and her projects are always interesting. I’ll share this with her as soon as I’m done typing. Interdisciplinary studies are often very underrated. If you have a passion outside of your work, I highly recommend you try putting them together somehow, and see what happens. Unexpected things occur, and oftentimes they are beautiful.